B2B marketing, minus the highlight reel.
Nisarg's Newsletter, The Room, The Tape, and meetups in your city, for marketers who'd rather compare notes than watch another product demo.
Get Nisarg's Newsletter
What's inside
Four ways to get the real version of B2B marketing, not the version built for a keynote slide.
Nisarg's Newsletter
Tuesday and Thursday, straight from Nisarg. Frameworks, swipe files, and the campaigns your peers are actually running.
/newsletter →The B2B IRL Room
A members-only space for B2B marketers to ask the questions you can't post on LinkedIn.
/community →The Tape
Long-form conversations with marketers who've shipped the campaign, not just the case study slide about it.
/podcast →Meetups
Small, in-person gatherings, no swag booths, no badge scanners. Just marketers and good questions.
/meetups →Topics on deck
What the newsletter will actually dig into, issue after issue.
Ways to get involved
B2B IRL is being built in the open. Here's where you fit in before we launch.
Founding member
Join free before launch and lock in early-member pricing for life once membership opens.
Join free →Write for us
A real story to tell (for the newsletter, or a piece in The Almanack) gets first pick of guest slots.
Pitch an issue →Partner with us
Sponsor an issue, a meetup, or a Homecoming stage and get in front of marketers before anyone else does.
Get the kit →